Introduction to intellectual property: myths and misconceptions

Intellectual property can help a business protect its innovation and brand, while making it more attractive to investors.

In this webinar, Aurora’s Joshua Dent discusses the basics of intellectual property (IP) with patent attorney and senior associate Parminder Lally and trade mark attorney Daniel Bailey

They bust common IP myths, explain why business owners should develop an IP strategy at an early stage, and discuss the questions investors ask about IP when they are considering funding a business. 

Appleyard Lees supports a number of early stage businesses and entrepreneurs. Read the latest start-up IP insights, here.   


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