Intellectual property for start-ups in a post-COVID world: part two – trade marks

This series of articles explores the effect of COVID-19-related disruption on start-ups’ management and monetisation of intellectual property (IP), giving practical guidance to start-ups to improve their position in the market in the future. Part one of our series focuses on strategic considerations for managing patents during this unprecedented time Part three discusses commercial best […]

Registering trade marks with Gin Lane

Gin is big business, worth over £600m in the UK as reported by the Wine and Spirts Trade Association.  The recent boom in gin purchase and consumption has led to an increase in new and pop-up gin-focused bars.  In a crowded market, producers need to create not only a quality product, but a distinctive brand […]